Person in Need – AI Marketing is Easy to Do if You Know How
A “Person in Need” can mean many different things. It can mean someone who is disadvantaged in some way and has needs of a “Just Surviving” helping hand. But it can also connote a person who is having a hard time finding something. And if you use strategies like those being given by the Ask AI Guy in his current “AI Get More Leads,” you could have a nice bump for your company.
A “Person in Need” can also be identified in terms of age. Some of us who are over the age of 50 might “think young” which is great, but there are still physical changes that occur with aging which do impact us. For example, in the Over 50 USA site there is some useful insights into marketing for the older crowd.
“Person in Need” can be integrated into your strategy to create and distribute high-quality video content through a channel in the following way: Developing high-quality video content is a powerful tool in the digital age, especially when it’s geared towards a “Person in Need”.
Through platforms like YouTube, businesses can reach a global audience with a specific focus on those who are seeking help or solutions. This content should educate, inspire, or entertain, and it should be specifically targeted at a “Person in Need”.
For instance, if your content is aimed at people who need assistance with a particular issue, let’s say “home repairs”, your videos could offer tutorials, tips, and tricks on how to address common problems that people encounter.
Each video can be framed as a guide for a “Person in Need”, making the content not only useful but also emotionally resonant. Regularly creating and distributing such content helps to establish your brand as an industry authority, while providing value to your “Person in Need”.
In this way, your channel becomes a valuable resource for those who need help, advice, or solutions, further cementing your brand’s reputation as a trusted source of information.
This approach, in turn, can stimulate interest in your products or services among your audience, as they will see them as solutions for a “Person in Need”. By providing useful, relevant content, you not only attract and engage a vast pool of potential prospects but also inspire loyalty among viewers, who will appreciate your understanding and support for their needs.
Moreover, you can incorporate stories of how your brand has helped a “Person in Need”, fostering a stronger connection with your viewers and enhancing your brand’s image. These narratives can be showcased in the form of testimonials, case studies, or even documentaries.
Finally, always encourage your viewers to share your videos with other potential “Persons in Need” they know. This will not only increase your reach but also establish a community of viewers who find value and comfort in your content.